Blog

Cookie Policy

This policy was last reviewed and updated: 12 March 2026

Clarus Digital Ltd (“we”, “us”, or “our”) operates clarusdigital.co.uk. This Cookie Policy explains what cookies are, which cookies we use, why we use them, and how you can manage or withdraw your consent at any time.

Our use of cookies is governed by the Privacy and Electronic Communications Regulations 2003 (PECR), the UK General Data Protection Regulation (UK GDPR), and the Data (Use and Access) Act 2025. The Information Commissioner’s Office (ICO) is responsible for enforcing these rules in the UK.

What are cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners about how their site is being used.

Cookies do not typically contain information that personally identifies you, but any personal data we collect through cookies is handled in accordance with our Privacy Policy.

What cookies do not hold

The cookies we use do not hold personally identifiable information such as:

  • Your name
  • Phone number
  • Email address
  • Postal or mailing address

Categories of cookies we use

We use the following categories of cookies on this website. Under PECR and UK GDPR, only strictly necessary cookies may be set without your prior consent. All other categories require your active opt-in.

1. Strictly necessary cookies

These cookies are essential for the website to function and cannot be switched off. They are set in response to actions you take, such as setting your privacy preferences, or filling in forms. They do not store any personally identifiable information and do not require your consent under PECR.

Examples include:

  • Session management cookies that keep you logged in during a visit
  • Cookie consent preference cookies that record your choices

2. Analytics and performance cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics for this purpose. Google Analytics places cookies on your device to measure page visits, traffic sources, and user behaviour patterns. This data is used solely to improve the performance and content of our website.

Google Analytics data is processed in accordance with Google’s privacy terms. You can learn more at policies.google.com/privacy. These cookies are only activated with your consent.

Examples include:

  • _ga — distinguishes users (expires after 2 years)
  • _ga_[ID] — maintains session state (expires after 2 years)

3. Functional cookies

These cookies enable enhanced functionality and personalisation, such as remembering your language preference or region. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these features may not function correctly.

These cookies require your consent.

4. Marketing and advertising cookies

These cookies may be set through our website by our advertising partners. They may be used to build a profile of your interests and show you relevant advertisements on other websites. They work by uniquely identifying your browser and device.

If you do not allow these cookies, you will experience less targeted advertising. You can opt out of interest-based advertising at any time by visiting youronlinechoices.com. These cookies require your consent.

Third-party cookies

In addition to our own cookies, we may use cookies from trusted third-party services embedded on our website, including but not limited to:

  • Google Analytics (performance and usage analytics)
  • Google Ads / Doubleclick (advertising and remarketing)
  • Facebook / Meta Pixel (social media and advertising)
  • Embedded maps and social media widgets (functional)

We do not control these third-party cookies. Please refer to the respective third-party privacy policies for further information.

Your consent and how to manage cookies

When you first visit our website, you will be presented with a cookie consent banner. You can choose to accept or decline non-essential cookies by category. Your preference will be saved and respected on all future visits.

Under UK law, valid consent must be:

  • Freely given — you must have a genuine choice
  • Specific and informed — you must know what you are consenting to
  • Given by a clear positive action — pre-ticked boxes or continued browsing do not count as consent
  • Easy to withdraw — you can change your preferences at any time

You can update or withdraw your cookie consent at any time by clicking the “Cookie Settings” link in the footer of our website, or by contacting us directly.

Managing cookies through your browser

Most web browsers also allow you to control cookies through their settings. You can set your browser to refuse cookies, delete existing cookies, or alert you when cookies are being set. Please note that restricting cookies may impact the functionality of this website.

Browser-specific guidance:

Opting out of interest-based advertising

To opt out of third-party advertising cookies and interest-based ads, you can use the following services:

Further information about cookies

For general information about cookies and how they work, visit:

Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in law, or improvements to our services. Any updates will be published on this page with a revised date at the top. We encourage you to review this policy periodically.

Contact us

If you have any questions about our use of cookies or this policy, please contact us:

  • Email: [email protected]
  • Phone: 01273 042470
  • Post: Clarus Digital Ltd, 3rd Floor, 86–90 Paul Street, London, EC2A 4NE

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): ico.org.uk/make-a-complaint

Clarus Digital Ltd — Company Reg. 15417042 — clarusdigital.co.uk

This policy was prepared on 12 March 2026.